What is Ship or Die?
Ship or Die is a 30 day accountability community for founders who keep delaying their launch. Members pay once, commit to shipping a working product within 30 days, and get permanently removed if they miss the deadline. It runs through a private Discord with daily check ins, co working sessions, and public profiles tracking each shipped app.
Why Ship or Die works
Most aspiring founders fail to launch because there is no real cost to staying in build mode forever. Ship or Die replaces vague motivation with a hard deadline, public visibility, and a no refund exit, so the social and financial pressure pushes a single feature plus a buy button live instead of another month of planning.
Ship or Die features
- 30 day shipping deadline. Members get a fixed 30 day clock to ship a working product, with permanent removal if they miss it.
- Private Discord crew. A members only Discord hosts daily check ins, accountability threads, and live co working blocks.
- Gamified roadmap. A step by step path breaks launches into small bets such as one feature plus a buy button rather than full product plans.
- Public ship profile. Every member gets a public profile that tracks each app they ship with trophies for completed missions.
- Founder run programming. The program is built by Marc Lou and Jack Friks, who share their own launch tactics inside the community.
Who Ship or Die is for
- Indie hackers who have shipped side projects but stall before adding a paywall and need outside pressure to finish the monetization step.
- Technical founders stuck in build mode for months who want a fixed deadline and a peer group running the same sprint.
- First time non technical builders using no code or AI tools who need a structured 30 day path and someone to ask in Discord.
- Career switchers leaving corporate jobs who want a public record of shipped apps to point to during a transition.
Similar micro SaaS ideas you can build
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